Hi, I’m Richelle, the founder of Ascend Beauty and a passionate educator in the brow and beauty industry.
With over 6 years of hands-on experience, I’ve built a fully booked-out home salon and had the honour of becoming a Brow Awards 2023 Finalist for Brow Lamination. My journey into beauty hasn’t always been smooth, I had to close my first business because I didn’t know how to attract clients. But that setback became my biggest lesson. After gaining more education, refining my techniques, and learning how to market myself properly, I relaunched with a fresh game plan and this time, I thrived.
Today, I’ve helped hundreds of clients achieve their dream brows, and now my focus is on helping other beauty professionals do the same. I created my online courses to fill the gaps I saw in the industry. Where too many trainings overpromise, underdeliver, and leave students unsupported.
My mission is to help you feel confident, supported, and proud of your work, while showing you how to actually grow a thriving beauty business. Because you don’t need to hustle for someone else’s dream, you can build your own.
